A mobile phone with a gif a various Journelle emails is on a marble table next to a black journal
A woman wearing white lingerie while kneeling on a cream surface with a drawing of the female form in the background

Journelle

Visual Design: Heather Maehr
Copywriter: Susannah Hornsby

I had the pleasure of working with the marketing team at Journelle on various seasonal campaigns and in-store events. Design solutions range in complexity and goals based on the intended audience and marketing strategies.

A gif created for email of various lingerie pairings with a call to action for shopping
A gif of a model wearing various Fortnight lingerie sets in front of a gray background
A flatlay collage of various Journelle email designs
A poster mockup of a Journelle printed sign for in-store display in New York
A poster mockup of a Journelle printed sign for in-store display in New York
Four mobile phone mockups with Journelle New Arrivals emails displayed on the screens