A woman wearing yellow and white striped pajamas is laying on a bed with a pink pillow and light blue bedding with her hands over her face
A smiling woman is wearing a light blue shirt while holding a Wisp glass pill jar under her chin in front of a pink background

Wisp

Creative Director: Mary Pagan
Senior Visual Designer: Heather Maehr
Senior Brand Writer: Kathleen Morrison

I'm a Senior Visual Designer at Wisp, a women’s telehealth company, where I lead creative execution across all marketing channels. As the sole full-time designer on the marketing team, I collaborate cross-functionally to bring the brand to life across digital, social, email, paid media, and beyond. From concept to launch, I craft design solutions that are both strategic and deeply human—helping to make accessible care feel empowering, inclusive, and modern.

A Wisp ad with a smiling woman wearing a yellow sweater while holding 3 birth control packets is displayed on a large billboard
A woman's arm reaching from bed to grab a bottle of Wisp Harmonizing Lube on a purple nightstand next to a bottle of Wisp OMG! Cream, a red glass of water, a plant in a peach-colored pot and a green lamp
A woman's hand is holding a mobile phone in a Wisp pharmacy with a Wisp birth control email on the screen
A smiling woman wearing a matching purple sweater and shorts is stretching on a sofa with colorful blankets and pillows in a modern and stylish living room